CMS Terms

There are 15 entries in this glossary.

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Manifest File The XML file (e.g., `templateDetails.xml` or `mod_example.xml`) included in every extension package. Hits - 5 Synonyms - XML Manifest, Install File
Media Files such as images, PDFs, and videos uploaded to the server. Hits - 24 Synonyms - Media Manager, Images
Media Library The central repository for all images, videos, audio files, and documents uploaded to the site. Hits - 177 Synonyms - Uploads, Media Manager
Menu A collection of navigational links used to direct users to different pages on a website. Hits - 233 Synonyms - Navigation, Nav Bar, Nav Menu
Menu Item A single link within a Menu that defines the page type and configuration. Hits - 22 Synonyms - Link, Page Config
Menu Item Association A feature in Multilingual sites that links corresponding menu items in different languages. Hits - 4 Synonyms - Multilingual Associations
Message A core component allowing backend users to send private messages to each other. Hits - 21 Synonyms - Private Messages, Admin Messages
Metadata Information about data that describes the page content to machines. Hits - 7 Synonyms - Meta Tags, SEO Data
Migration The process of moving a website from one major CMS version to another, or from one platform to a different CMS. Hits - 21 Synonyms - Upgrade, Porting
Model-View-Controller A software architectural pattern commonly used by CMS platforms for developing extensions. Hits - 20 Synonyms - MVC, Architecture
Module Lightweight extensions displayed in specific positions around the main content area. Hits - 20 Synonyms - Block
Module Chrome The HTML wrapper that surrounds a module's output, controlled by the template. Hits - 4 Synonyms - Module Style, Container Style
Module Class Suffix A parameter that adds a CSS class to the module's HTML container. Hits - 4 Synonyms - CSS Class, Custom Class
Module Position A placeholder defined in the Template where modules can be published. Hits - 20 Synonyms - Position, Layout Zone
Multisite Network A feature that allows a single CMS installation to run dozens, hundreds, or thousands of websites. Hits - 195 Synonyms - WPMU, Network

What Does "Liquid Purple" mean?

noun | / LIK-wid PUR-pul /

(biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.
(modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.

Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.

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Rooted in Southern California, Serving the World.
For over 20 years, Liquid Purple has been headquartered in the heart of Southern California, serving clients across Irvine, Newport Beach, Anaheim, and the greater Los Angeles area. While we are proud of our local roots, our digital reach extends far beyond our local area. We support businesses in major hubs like Denver, Dallas, New York, and Miami, as well as international clients. Our ability to operate across time zones means you can often wake up to completed tasks and progress updates—keeping your business moving while you sleep.