SEO
There are 7 entries in this glossary.| Term | Definition |
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| Visual Order Follows DOM |
Keep visual order aligned with DOM order so focus and reading flow make sense.
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| Viewport |  The viewport meta tag matches the webpage's dimensions and scaling to the device currently viewing it. It is essential for responsive web design, instructing mobile browsers how to handle the page's width and initial zoom level.
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Visible Area, Screen View |
| Valid Lang |
Use a valid language code on the html element for accessibility.
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| Valid HTML Lang |
Use a valid BCP 47 language code in the lang attribute.
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| Valid Doctype |
Ensure the page starts with a valid doctype so browsers render correctly.
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| Valid ARIA Roles |
Only valid ARIA roles should be used; stray or misspelled roles break accessibility.
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| Valid ARIA Attributes |
Use only supported ARIA attributes; invalid ones are ignored and add noise.
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What Does "Liquid Purple" mean?
noun | / LIK-wid PUR-pul /
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(biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.
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(modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.
Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.
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