SEO
There are 6 entries in this glossary.| Term | Definition |
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| Non-Composited Animations |
Animate transform/opacity so the GPU can handle it; avoid layout-triggering animations.
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| Nofollow Attribute |  The nofollow attribute (`rel="nofollow"`) is a value assigned to an HTML link to tell search engines not to pass authority (PageRank) to the linked page. It was originally created to combat blog comment spam but is now used for paid links, advertising, and user-generated content.
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Rel Nofollow, Untrusted Link |
| No Vulnerable Libraries |
Update or remove libraries with known security issues.
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| No Unload Listeners |
Avoid beforeunload/unload handlers that slow navigation or block closes.
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| No document.write() |
Avoid document.write(); it blocks rendering and hurts performance.
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| Network RTT |
Round-trip time between browser and server; lower RTT means faster starts.
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What Does "Liquid Purple" mean?
noun | / LIK-wid PUR-pul /
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(biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.
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(modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.
Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.
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