Email Marketing Platform Setup

Acquisition & Retention - Traffic Is Expensive

We install and configure the tools (extensions/apps) that allow you to manage your own lists and send newsletters. You own the data.

$450 - $900 Duration: 3 - 6 Hours

Own Your Audience

Relying solely on social media algorithms is risky. Email remains the highest ROI channel for digital marketing because you own the relationship directly.

We set up self-hosted or integrated email platforms that save you money compared to expensive SaaS subscriptions like Mailchimp, while giving you full control over deliverability.

Setup Includes

Installation

Deploying the email component directly into your CMS or connecting your provider API.

SMTP Gateway

Configuring Amazon SES or SendGrid to ensure your emails actually hit the inbox.

Template Design

Creating a responsive, branded newsletter template ready for your content.

: Category: Acquisition & Retention - Traffic Is Expensive

What Does "Liquid Purple" mean?

noun | / LIK-wid PUR-pul /

(biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.
(modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.

Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.

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Rooted in Southern California, Serving the World.
For over 20 years, Liquid Purple has been headquartered in the heart of Southern California, serving clients across Irvine, Newport Beach, Anaheim, and the greater Los Angeles area. While we are proud of our local roots, our digital reach extends far beyond our local area. We support businesses in major hubs like Denver, Dallas, New York, and Miami, as well as international clients. Our ability to operate across time zones means you can often wake up to completed tasks and progress updates—keeping your business moving while you sleep.

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