LiquidPurple - Strategic Website Management

Glossary of Terms

We have compiled this list of terms and definitions to help you better understand the terminology used within the web development community.

Focusable Controls

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Focusable Controls means every interactive element on a page can be reached and used with just a keyboard. If a button or link is visible but cannot receive keyboard focus, it is effectively invisible to many users. Reliable focusability is essential for accessible, inclusive design.

Focusable Controls

Focusable controls are interactive elements — buttons, links, inputs, checkboxes, and custom widgets — that can receive keyboard focus so users can reach and operate them without a mouse. If a user pressing Tab cannot land on a button, that button does not exist for them. Keyboard focusability is the foundation of accessible interaction.

Why It Matters

  • Many users navigate by keyboard. People with motor disabilities, power users, screen reader users, and anyone with a broken mouse or trackpad rely on keyboard navigation. If controls are not focusable, these users cannot interact with your site.
  • Focus is how screen readers discover controls. Screen readers move through a page by focusing on interactive elements. A control that cannot receive focus is invisible to screen reader users — they will never know it exists.
  • It is a basic accessibility requirement. Web accessibility standards require that all interactive functionality be operable through a keyboard. Non-focusable controls fail this requirement.
  • Native HTML elements are focusable by default. Buttons, links, inputs, and selects are all keyboard-focusable out of the box. Problems arise when developers build custom controls from non-interactive elements like <div> or <span> without adding focusability.

How to Ensure Focusability

  1. Use native interactive elements. Whenever possible, use <button>, <a href>, <input>, and <select>. These elements are keyboard-focusable, have built-in roles, and handle Enter/Space key activation automatically.
  2. Add tabindex="0" to custom controls. If you must use a <div> or <span> as an interactive element, adding tabindex="0" makes it focusable in the normal tab order.
  3. Never use tabindex greater than 0. Positive tabindex values (like tabindex="5") rearrange the focus order and create confusion. Stick with tabindex="0" to follow the natural document order.
  4. Add keyboard event handlers to custom controls. Making a <div> focusable is only half the job. You also need to handle keydown events for Enter and Space so the control activates from the keyboard just as it does from a click.
  5. Test by tabbing through the entire page. Put your mouse away and navigate your page using only Tab, Shift+Tab, Enter, and Space. If you cannot reach or activate every interactive element, something needs fixing.

Common Mistakes

  • Using <div onclick> instead of <button>. A <div> with a click handler is not a button — it is not focusable, not announced as interactive, and does not respond to keyboard activation. Use a real <button>.
  • Removing focus outlines with CSS. Setting outline: none on interactive elements makes it impossible for keyboard users to see where focus is. Customize the outline's style if needed, but never remove it entirely.
  • Using tabindex="-1" on elements that should be interactive. tabindex="-1" removes an element from the tab order. It has valid uses for managing focus programmatically, but applying it to buttons or links makes them unreachable by keyboard.
  • Hidden or off-screen elements remaining focusable. Elements that are visually hidden but still in the DOM can receive focus, confusing keyboard users who tab to an invisible control. Remove hidden elements from the tab order with tabindex="-1" or display: none.
Bottom Line: Every interactive element must be reachable and usable with a keyboard. Use native HTML elements whenever possible, add tabindex="0" to custom controls, keep focus outlines visible, and always test by tabbing through your page.
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Synonyms: Keyboard Access, Tab Focus

What Does "Liquid Purple" mean?

noun | / LIK-wid PUR-pul /

  1. (biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.

  2. (modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.

Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.

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