Glossary of Terms
We have compiled this list of terms and definitions to help you better understand the terminology used within the web development community.
ARIA Command Name
ARIA Command NameEvery interactive control — buttons, menu items, toggles — needs a name that assistive tools can announce. The ARIA command name check makes sure these elements are not silent. When a screen reader encounters an unlabeled button, the user hears something like "button" with no indication of what it does. That is a dead end for anyone who cannot see the icon or visual context you are relying on. Why It Matters
How to Fix It
Common Mistakes
Bottom Line: Every button, menu item, and interactive control needs a clear, descriptive name. Use visible text first, aria-label when text is not visible, and always test that the name makes sense when read on its own. Hits - 208 Synonyms: Button Label, Command Accessible Name |
What Does "Liquid Purple" mean?
noun | / LIK-wid PUR-pul /
- (biochemistry) Also known as visual purple or rhodopsin — a light-sensitive receptor protein found in the rods of the retina. It enables vision in dim light by transforming invisible darkness into visible form. Derived from the Greek rhódon (rose) and ópsis (sight), its name reflects its delicate pink hue and vital role in perception.
- (modern usage) Liquid Purple — a digital marketing agency specializing in uncovering unseen opportunities and illuminating brands hidden in the digital dark. Much like its biological namesake, Liquid Purple transforms faint signals into clear visibility — revealing what others overlook and bringing businesses into the light.
Origin: From the scientific term rhodopsin, discovered by Franz Christian Boll in 1876; adopted metaphorically by a marketing firm dedicated to visual clarity in the age of algorithms.

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