Why Use Index for Link Building?

Securing a link from Index passes meaningful link equity to your website, strengthening your overall link profile. The value of backlinks extends beyond mere SEO metrics. A well-placed link on Index can also drive referral traffic directly to your website, providing both ranking benefits and real visitors who are genuinely interested in your content.

Index carries a Domain Authority score of 55 paired with a Page Authority of 51, making it a well-established platform with respectable authority. Its Domain Rating of 63 from Ahrefs further confirms the strength of its backlink profile, while a PageRank of 5 indicates how Google historically valued this domain's link structure.

In search engine optimisation, not all backlinks are created equal. Links from high-authority platforms like Index carry significantly more weight than those from low-quality or unknown websites. Search engines evaluate the quality, relevance, and authority of each linking domain when determining how much ranking benefit to pass along. This is why securing a presence on well-established platforms should be a priority in any link-building campaign.

Getting Started with Index

Create your account on Index and invest a few minutes in building a credible profile. Add a professional description, a relevant profile image, and accurate contact information where appropriate.

When adding your backlink, context is everything. Place your link within relevant content that provides genuine value to readers. Avoid over-optimised anchor text — instead, use natural phrases that describe what users will find when they click through to your site.

After establishing your link, monitor your analytics to track referral traffic from Index. This data helps you understand which platforms deliver real results, allowing you to focus your link-building efforts where they matter most.

Tips for Success

  • Consider creating content on Index that complements your main website, providing additional value rather than simply duplicating what you already publish.
  • Track your referral traffic from Index in your analytics to measure the real-world impact of your backlink.
  • Do not rely solely on Index — combine it with other quality backlink sources for a diverse and natural-looking link profile.
  • Focus on building genuine engagement on Index rather than treating it purely as a link farm — authenticity improves both SEO and direct traffic.